Business Details
Eco-Friendly Hair Salon in Braintree
At Pura Vida Hair Salon, we believe beauty should feel good and do good. Founded by Courtney Romano and now owned by Majlinda Papa, our salon combines over 20 years of industry expertise with a deep commitment to sustainability. Located in Braintree, Massachusetts, we offer a full range of hair services performed with eco-conscious, cruelty-free products. Our team of stylists, trained through the Redken Associate Program and Pureology, delivers personalized care while actively supporting environmental initiatives through partnerships with the Nature Conservancy and Sustainable Braintree.We prioritize ongoing education to stay at the forefront of hair artistry, ensuring every guest receives expert service in a welcoming, serene environment. Our mission is to enhance natural beauty through sustainable practices while fostering community through education and innovation.
Services
Haircut & Style
Hair Color & Highlights
Deep Conditioning Treatment
Bridal Hair Services
Hair Extensions
Highlights and features
- We use 100% eco-friendly, cruelty-free hair products.
- Our stylists complete ongoing education through Redken and Pureology programs.
- We partner with environmental organizations like the Nature Conservancy.
- Bridal packages include personalized trials and party styling.
- All services begin with a detailed consultation for tailored results.
What people say
Eco-friendly products
Skilled stylists
Relaxing atmosphere
Perfect bridal hair
Long-lasting results
Services
Haircut & Style
Precision cuts and personalized styling tailored to your face shape, lifestyle, and preferences. Our stylists use eco-friendly products to create flattering, low-maintenance looks that enhance your natural beauty while prioritizing hair health and sustainability.
Hair Color & Highlights
Custom-blended color solutions including dimensional brunettes, sun-kissed highlights, and bold fashion hues. We use premium sustainable color lines to achieve vibrant, long-lasting results while maintaining hair integrity through professional application techniques.
Deep Conditioning Treatment
Restorative treatment for dry, damaged hair using nutrient-rich formulas. This service includes a relaxing scalp massage and delivers improved moisture, strength, and shine through natural, salon-grade ingredients that repair from root to tip.
Bridal Hair Services
Custom bridal hairstyles for weddings and special events, including trials and party styling. Our stylists create timeless, romantic looks that last through vows and celebrations using premium products for lasting hold and shine.
Hair Extensions
Premium extensions for instant length, volume, and glamour. We use damage-free application methods and high-quality hair that blends seamlessly with your natural texture, providing versatile styling options for special occasions or daily wear.
People
Majlinda Papa
Owner
With over 20 years of experience, Majlinda specializes in haircuts, coloring, and highlights. She began her career in Greece and Albania, worked with Aveda color at Zona Salon, and now leads Pura Vida with a focus on client satisfaction.
Jack
Stylist
A 6-year veteran at Pura Vida, Jack excels in lived-in color and brightness enhancement. He combines extensive training with continued education to deliver customized hair solutions that meet individual client goals.
Brenda
Stylist
A Pureology Pure Artist with 18 years of experience, Brenda specializes in dimensional color and editorial styling. She balances guest services with educational contributions, maintaining high salon standards through creative expertise.
Holly
Stylist
With 5 years at Pura Vida, Holly creates low-maintenance, lived-in styles. She specializes in dimensional brunettes, sun-kissed blonding, and flawless blow-dries, focusing on practical, everyday-friendly hair transformations.
Questions
What eco-friendly practices does Pura Vida Hair Salon use?
We use 100% cruelty-free, sustainable products and partner with environmental organizations like the Nature Conservancy to minimize our ecological footprint.
Do you offer bridal hair trial sessions?
Yes, we provide bridal trials and full party styling to ensure your wedding day look meets your expectations with lasting hold and shine.
What hair extension application methods are available?
We offer damage-free extension techniques that blend seamlessly with your natural hair for versatile styling options and comfortable wear.
Are your stylists trained in current hair trends?
Our team completes ongoing education through Redken and Pureology programs to stay updated on the latest techniques and fashion trends.
How can I book an appointment?
Schedule directly through our website or call us at 781-848-1232 for personalized service during our operating hours.
Reviews (5)
Vicky T.
Oct 25, 2021
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ASHLEY B. IS THE ABSOLUTE BEST!! Highly recommend especially for dark brunettes like myself wanting to go blonde. She is the only person I will ever trust to touch my hair with bleach EVER again!
Hailey C.
Aug 04, 2021
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Ive gone here for over a year now and I love it. Brittany does such good blonde and really takes her time!
Samantha J.
Jul 18, 2021
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I absolutely adored Jack and will be coming back as a regular customer. For a full set of highlights, (which I am usually extremely cautious about having previous stripy jobs done at other places) and jack really went above and beyond!! Reasonable pricing (I paid about $170/180 with toning included) and easy parking. (Only thing I might add to be helpful in the future is that the hair cutting cape things might need to be washed slightly more often as they did have a funny smell) Overall really incredible and can't compliment enough!
Sandra Ostrom
May 07, 2021
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I've been going to Pura Vida for 2 years now and I've had a great experience every time (with Sam). The Salon is modern with an earthy vibe decor that feels welcoming. Now I really enjoyed my first appointment with Jack. He was super helpful in helping me choose what style to go for and gave me a wonderful haircut and perfect "baby" highlights. Made me feel very comfortable during the whole time and had a great chat. I'm looking forward to the next time!
Olivia B.
Apr 26, 2021
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Very odd experience. Made an appointment and then had to cancel when my wallet got stolen while traveling. When I booked the appointment their cancellation policy wouldn't open, so I didn't read it (might have been my phones problem). I had made the appointment online so I selected a service that I guess wasn't what I actually needed without knowing, (I'm not a hairdresser..?) and the woman on the phone was extremely weird and almost accusatory of me for not knowing what I needed. Then she demanded I read her a card off so she can charge me $50 for a cancelation fee. Not having
