With 20 years of foundational experience as the Public Relations Director at a YMCA, I know how to manage entire marketing and communications projects from start to finish. Organizations keep costs down with a lean staff; I have the depth of experience in managing projects from initial idea, to final draft, to finished product-and have overseen the entire process.
This has provided the hands-on knowledge and excellent business contacts to successfully complete any project. My long career in the non-profit business segment has provided me with a keen awareness of local organizations and their missions, and it is my passion to connect them with other businesses and organizations to enhance collaboration while providing a benefit for the community!
This has provided the hands-on knowledge and excellent business contacts to successfully complete any project. My long career in the non-profit business segment has provided me with a keen awareness of local organizations and their missions, and it is my passion to connect them with other businesses and organizations to enhance collaboration while providing a benefit for the community!
Services
Creative Messaging
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Let's face it. Life is a continual distraction. The average person checks their smartphone about 47 times a day. For those working an 8-hour day, that's relative to checking every ten minutes. It's a challenge to get--and keep--an individual's attention under that kind of competition! However, there are still many exciting ways to compel, attract, engage, and connect with your audience.
Conceptual Promotions
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Small businesses need innovative and exciting ways to share their story that are impactful, enduring, and cost-effective. Can we help? Yes, Yes, and Yes. Finish Line can fit the pieces together for any type of outreach or promotion, including social media contests, a specialized marketing strategy for a product or service, or even a grand-opening fete.
Social Media and Email Campaigns
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We all have a love/hate relationship with social media. However, social media is here to stay and is a necessary component of staying visible and relevant in today's marketplace. How you connect and engage on social media platforms can make all the difference in how you and your product or service are perceived on social media.
Advertising
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Print or digital? Magazines or newspapers? Direct Mail? Signage? We've done it all. We understand what works, what doesn't, and what type of time and budget commitment is required across the board. Established relationships with local magazines and newspapers make campaigns run smoothly when you know who to call.
Presentations
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The opportunity to present your experience or business to a networking or industry group is crucial to building your reputation and business. Finish Line Marketing will work with you to develop an outline, clarify your thoughts, and create a logical structure for your presentation, ensuring that we touch on all the essential objectives you want to convey.
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