Business Details
Emergency
services
Your Trusted Reno Insurance Partner
Jim Tatro has served Northern Nevada for over 18 years as a State Farm agency, combining deep local expertise with a commitment to personalized service. With 34 years of experience in the insurance industry, our team specializes in crafting comprehensive insurance and financial services programs tailored to individual needs. Our approach, rooted in the principle of 'karma applied to business,' focuses on understanding clients' current situations and guiding them toward their goals. We offer competitive pricing on auto, home, life, health, and pet insurance, alongside investment and banking services.Our team's extensive knowledge, including generational ties to the region, ensures clients receive solutions that reflect both local insights and national standards. We prioritize long-term relationships over transactions, maintaining transparency and ethical practices in all interactions. Our dedication to customer satisfaction is evidenced by our 4.8/5 Google rating from 116 reviews, reflecting our consistent effort to exceed expectations.
Services
Auto Insurance
Homeowners Insurance
Life Insurance
Pet Insurance
Business Insurance
Renters Insurance
Condo Insurance
Boat Insurance
Health Insurance
Investment Services
Highlights and features
- 34 years of insurance industry experience with 18 years as a State Farm agent
- Personalized insurance programs tailored to Northern Nevada residents' needs
- 4.8/5 Google rating from 116 verified reviews
- 24/7 availability for emergency insurance needs
- Local expertise with generational ties to Carson City and Reno
What people say
Exceptional service
Quick claims resolution
Personalized approach
Knowledgeable staff
Competitive pricing
Services
Auto Insurance
Our auto insurance policies provide comprehensive protection for vehicles and drivers across Northern Nevada. We offer customizable coverage options including liability, collision, and comprehensive protection, along with specialized policies for classic cars and high-risk drivers. Our team helps clients navigate state requirements while finding cost-effective solutions that match their specific needs.
Homeowners Insurance
We provide tailored homeowners insurance policies that protect against common risks like fire, theft, and natural disasters. Our coverage options include dwelling protection, personal property coverage, and liability protection for Reno area residents. We specialize in policies for both standard homes and unique properties requiring specialized coverage.
Life Insurance
Our life insurance solutions offer financial security for families and dependents through term and permanent policy options. We help clients determine appropriate coverage amounts based on income replacement needs, mortgage protection requirements, and future financial goals. Our policies include flexible payment options and conversion privileges for changing life circumstances.
Pet Insurance
We offer pet insurance plans that cover veterinary expenses for accidents, illnesses, and routine care. Our policies include coverage for surgeries, medications, and emergency treatments while allowing pet owners to choose their preferred veterinary providers across Nevada.
Investment Services
Our investment services provide portfolio management and financial planning solutions through State Farm's registered investment advisory programs. We help clients build wealth through diversified investment strategies tailored to risk tolerance levels and long-term financial objectives, including retirement planning and education savings.
People
Jim Tatro
Owner/Agent
With 34 years of insurance experience and 18 years as a State Farm agent, Jim leads our Reno office. A Northern Nevada native, he combines local knowledge with national expertise to serve clients' insurance needs.
Allison Tatro
Marriage and Family Therapist
Jim's wife Allison contributes her expertise in family dynamics to enhance client interactions. She holds a master's degree from the University of Nevada-Reno and applies her counseling background to improve customer service experiences.
Jenna Kelly
Insurance Professional
Jenna specializes in life insurance and commercial policies, known for her exceptional client service. She provides personalized guidance on coverage options and helps clients navigate complex insurance decisions with clear explanations.
Questions
What insurance products do you offer?
We offer auto, home, life, health, pet, business, boat, and recreational vehicle insurance, along with investment and annuity products through State Farm.
Do you provide 24/7 insurance support?
Yes, our office offers 24/7 availability for emergency insurance needs and claim reporting through our 24-hour contact line.
How can I get a personalized insurance quote?
Contact our Reno office directly to schedule a consultation where we'll assess your specific needs and create a customized insurance plan.
Are you licensed to operate in Nevada?
Yes, we hold active Nevada insurance license NV-3160814 and operate under State Farm's national regulatory compliance framework.
Do you serve commercial clients?
Yes, we provide business insurance solutions including commercial property, liability, and specialized coverage options for Nevada businesses.
Can I manage policies online?
State Farm offers digital tools for policy management, claims reporting, and payments through our website and mobile application platforms.
Reviews (4)
Rhenda Beal
Dec 07, 2021
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Positive:Professionalism,Quality,Responsiveness,Value
Stacy was very informative and pleasant to work with.
Stacy was very informative and pleasant to work with.
Steven Showers
Nov 03, 2021
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Eager to have a polite conversation or get you out quickly if that's what you need. Everyone is so polite and helpful, it's just a great experience going in. After covid hit I do all my billing online and I understand now how much I miss that personable interaction from Jim tatro and his staff. A great business in our community. The guys are very courteous and very professional, and they're always there when you need them. Thanks guys.
Deana
Jun 17, 2021
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Positive:Professionalism,Quality,Responsiveness,Value
Stacey Pastorius made my experience amazing! She was extremely responsive and professional...and real! Communicated with care and concern and was extremely knowledgeable. I would highly recommend Jim Tatro State Farm due to the outstanding service from Stacey and for the big savings by switching to State Farm!
Stacey Pastorius made my experience amazing! She was extremely responsive and professional...and real! Communicated with care and concern and was extremely knowledgeable. I would highly recommend Jim Tatro State Farm due to the outstanding service from Stacey and for the big savings by switching to State Farm!
Jennifer Brown
Apr 28, 2021
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Positive:Professionalism,Quality,Responsiveness,Value
Stacey was extremely helpful and efficient. She made the process of switching my car/renters insurance very easy. I was a little hesitant to switch, but Stacey is super personable and compassionate and walked me through with ease! Thank you Stacey! I feel safe and secure with State Farm because of people like you!
Stacey was extremely helpful and efficient. She made the process of switching my car/renters insurance very easy. I was a little hesitant to switch, but Stacey is super personable and compassionate and walked me through with ease! Thank you Stacey! I feel safe and secure with State Farm because of people like you!
