Business Details
21 Years
experience
Premier Deep Sea Fishing Charters in Destin
Since 2005, Sure Lure Charters has been dedicated to providing premier deep sea fishing experiences in Destin, Florida. Our team combines decades of maritime expertise with a passion for angling, offering personalized charters tailored to both novice and seasoned fishermen. Captain Don Dineen, a lifelong Destin resident with over 35 years of professional boating experience, leads our operations with a focus on safety, sustainability, and unmatched service. Our fleet is equipped with state-of-the-art safety gear and US Coast Guard-certified equipment, ensuring compliance with the highest industry standards. We specialize in bottom fishing, offshore trolling, and Cobia sightfishing, with a proven track record of tournament success and customer satisfaction.Our commitment to eco-friendly practices, including catch-and-release programs, reflects our dedication to preserving marine ecosystems. With flexible trip durations and a crew trained to accommodate diverse needs, we prioritize creating memorable, family-friendly adventures. Our affiliations with the Destin Charter Boat Association and VISIT Florida underscore our standing as a trusted local leader. Customer testimonials consistently highlight our attentive service, expert guidance, and the thrill of landing trophy fish. Whether you're planning a corporate outing or a bucket-list family trip, we deliver exceptional value through transparent pricing and inclusive packages.
Services
Bottom Fishing
Offshore Trolling
Inshore Trolling
Cobia Sightfishing
Extended Voyages
Shark Fishing
Bay Fishing
Night Fishing
Eco Tours
Tournament Charters
Details
- Year established: 2005
Highlights and features
- We offer 35+ years of local fishing expertise from Captain Don Dineen.
- Our crew holds six Cobia World Champion titles and Destin Fishing Rodeo wins.
- Customizable trips for families, tournaments, and eco-friendly catch-and-release.
- We provide all licenses, gear, and safety-certified equipment.
- Flexible 4- to 12-hour charters with transparent, all-inclusive pricing.
Associations and certifications
- US Coast Guard
- NOAA
What people say
AMAZING trip
Best deep sea fishing
Wonderful time
Exceptional service
Unforgettable experience
Services
Bottom Fishing
Target amberjack, snapper, and grouper around natural and artificial reefs using weighted lines. Requires 6+ hours in deep Gulf waters for optimal results. Ideal for full-day charters seeking trophy reef fish.
Offshore Trolling
Pursue wahoo, mahi-mahi, and marlin using outriggers in deep sea environments. Combines trolling with bottom fishing on extended trips. Demands full-day commitment for maximum success.
Cobia Sightfishing
Specialized springtime charters (March-May) for Cobia during their annual migration. Crew spots fish from towers while anglers battle trophy catches. Requires teamwork and proper timing.
Inshore Trolling
Family-friendly half-day trips targeting mackerel and jack crevalle nearshore. Uses lighter tackle suitable for children and beginners. Minimum 4-hour duration with scenic coastal views.
Extended Voyages
18+ hour big-game expeditions for marlin and swordfish. Includes onboard sleeping accommodations and night fishing. Departs in evening for prime 'first bite' opportunities at dawn.
People
Captain Don Dineen
Charter Captain
35+ year Destin resident and US Coast Guard-certified master with six Cobia World Champion titles. PADI dive instructor and safety advocate specializing in local fish behavior and sustainable practices.
Questions
What fishing licenses are required?
All necessary licenses are included in your charter rate. No additional permits needed.
Can we keep the fish we catch?
Yes, we clean and prepare your catch for take-home. Follows state size/season regulations.
What happens if weather cancels our trip?
Full refunds issued for weather-related cancellations. Rescheduling options available.
Are children allowed on board?
Yes! We specialize in family charters with safety gear and kid-friendly instruction.
What payment methods do you accept?
Credit cards (with 3.5% fee) and checks accepted for deposits and balances.
Reviews (5)
William Hayes
Jul 24, 2021
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Always a great fishing trip on the Sure Lure. Captain Don and Tom are top notch. If you want to catch big fish this is the place. This team wont let you come back empty handed!!
James Webster
Jan 22, 2021
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We went out with the Sure Lure on Fathers Day, and we had a blast, Captain Donnie definitely kept us on the fish, our grandson had a blast, he the caught the most and biggest fish of his life, and he also caught his favorite of all time, a Mahi Mahi !!! Tom the mate did a great job as well, We will definitely go out with the Sure Lure again !!! Thanks for the great trip !!!
Todd Greer
Dec 12, 2020
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These guys aren't fooling around and will get you to bait fishing pretty quickly even with 6 of us on a early take off...Heading for deep water was even better and Capt. Don knows just where to go for the big bites. Can't wait to get back and fill up with some of our catch right there at the dock restaurant where all or some can get fried/grilled or wrapped for fixing later.
Aaron Brown
Aug 16, 2020
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Don and Tom were great. Took 10, 8, 6, and 1 year old kids fishing. Kept the kids catching fish all morning and managed to mix in a shark for me. Boat was clean. Excellent experience.
Rob Hembree
Jan 28, 2020
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We have taken over 15 trips with Capt. Don and been loyal Sure Lure customers for over a decade. They have literally watched our twins grow up reeling in big Reds and never fail to bring in dinner. Great family experience that has become a required tradition. We consider them part of the family. Thanks for the memories Don and Pam!
