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Business Details
Custom Websites & Apps for Businesses in Lansing, MI
Our team prioritizes people over process, dedicating ourselves to equipping clients with every tool necessary for success while providing unwavering support. We serve as consultants, innovators, and partners, crafting digital solutions that empower organizations to achieve meaningful goals. With expertise in web design, development, and strategic content, we deliver tailored experiences from discovery through long-term collaboration. Our culture fosters authenticity, open communication, and technical excellence, ensuring every project aligns with client objectives.

Clients like Michigan Farm Bureau and TheRide rely on our evidence-driven approach to solve complex challenges. Our core valuesskill, character, effectiveness, creativity, and qualityguide every interaction. Recognized for exceptional work and fair pricing, we build lasting relationships by acting as strategic advisors and creative collaborators. Headquartered in Lansing, Michigan, our distributed team serves clients nationwide with a commitment to innovation and client-centric service.
Services
Web Design Web Development Mobile Apps Content Strategy Digital Transformation User Experience Design Technology Consulting Website Redesign App Development Digital Solutions
Highlights and features
  • We prioritize people over process in every project.
  • Our team combines design and development expertise for tailored solutions.
  • We maintain long-term partnerships with clients for ongoing support.
  • Our core values include skill, character, effectiveness, creativity, and quality.
  • We focus on solving real problems with evidence-based technology solutions.
What people say
Exceptional work Strategic advisors Dependable team Creative community members Fair price
Services
Web Design
We create impactful designs that capture attention and communicate brand messages effectively. Our approach focuses on strategic layouts and intuitive navigation to enhance user engagement. Clients benefit from customized aesthetics that align with business objectives while ensuring technical functionality.
Web Development
Our custom web development solutions address unique business requirements through scalable, secure code. We prioritize performance optimization and cross-platform compatibility to deliver seamless digital experiences. Clients receive tailored technology frameworks that support long-term growth and adaptability.
Mobile Apps
We build custom mobile applications using modern technologies to create intuitive user experiences. Our process includes platform-specific optimization and integration with existing systems. Clients gain tools that extend their digital presence and improve audience interaction through innovative mobile solutions.
Content Strategy
Our content strategy services develop structured approaches to digital communication that align with business goals. We focus on creating meaningful narratives and organizing information architecture for maximum impact. Clients receive frameworks that improve message clarity and audience engagement across digital platforms.
Digital Transformation
We guide organizations through technology-driven business evolution by identifying process improvements and implementing strategic solutions. Our approach combines technical expertise with industry insights to modernize operations. Clients benefit from enhanced efficiency and competitive advantage through purposeful digital adoption.
People
Steve Jencks
Creative Director
Leading design initiatives with 15+ years of experience, Steve ensures every project balances aesthetic excellence with functional requirements while mentoring our creative team.
Jeff McWherter
Chief Operating Officer
With extensive management experience, Jeff oversees daily operations and strategic planning, ensuring seamless project execution and organizational growth aligned with client needs.
Amber Doll
Project Manager
Amber coordinates complex projects with precision, leveraging her expertise in client communication and timeline management to deliver successful outcomes across diverse industries.
Questions
What services does Gravity Works offer?
We specialize in web design, development, mobile apps, content strategy, and digital transformation solutions tailored to clients' unique business needs.
Do you work with clients outside Michigan?
Yes, while headquartered in Lansing, our distributed team serves clients nationwide through remote collaboration tools and proven project management processes.
How does Gravity Works approach web development?
We avoid generic solutions, building custom technology frameworks that address specific requirements while prioritizing scalability, security, and long-term maintainability.
Can you help with digital transformation projects?
Yes, we guide organizations through technology-driven business evolution by identifying process improvements and implementing strategic digital solutions tailored to your industry.
What industries do you serve?
We work across sectors including education, healthcare, government, non-profits, and business services, adapting our expertise to meet unique industry requirements.
Reviews (3)
Crdn Marketing
Jul 27, 2021 Report
Positive:Professionalism,Quality,Responsiveness
We have been working with Gravity Works for more than 10 years. They have developed and worked on many different types of projects for us and have always been spot on with our needs and have been great to work with.
Elyse Allen
Jun 25, 2020 Report
Critical:Professionalism,Quality,Responsiveness,Value
Completely unprofessional - no response on an unfinished project 3 years in the making. The site they did "create" was a DIY fill in the blank site not worth the money they were ALREADY paid. No response after multiple phone calls and countless voicemails. DO NOT RECOMMEND!
Brandi Kloostra
May 31, 2014 Report
The Gravity Works team is full of exceptionally talented designers and developers. They has helped our business implement many complex web design and mobile projects and have tailored our website to fit our brand, audience and goals.