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Business Details
30 Years
experience
Your Trusted Flooring Partner in Raleigh, NC
Since 1996, Preferred Flooring has been dedicated to providing premium flooring solutions to homeowners, designers, builders, and realtors across Raleigh, NC. Our 8,000-square-foot showroom showcases an extensive selection of tile, hardwoods, luxury vinyl planks, carpet, and area rugs, ensuring clients find the perfect match for their style and budget. Our in-house design team collaborates closely with customers to understand their vision, offering tailored product recommendations and expert installation services.

With decades of combined experience, our professionals deliver seamless project execution, from modest family homes to high-end estates, prioritizing quality, transparency, and client satisfaction. We maintain rigorous standards in product sourcing, installation techniques, and customer service, ensuring every project meets our exacting benchmarks. Our commitment to excellence has earned us a reputation as North Carolina's premier flooring destination, trusted by both retail and commercial clients.
Services
Tile Flooring Hardwood Installation Luxury Vinyl Planks Carpet Solutions Area Rugs
Details
  • Year established: 1996
Highlights and features
  • We have over 25 years of experience in residential and commercial flooring.
  • Our in-house design team offers personalized product recommendations and project guidance.
  • We provide a vast selection of domestic and international flooring products.
  • Our professionals ensure precise installation and job site management.
  • We serve both retail clients and custom builders with equal expertise.
What people say
Great customer service Amazing work Excellent selection Pleasant experience Seamless process
Services
Tile Flooring
Our tile flooring solutions offer durability and elegance for kitchens, bathrooms, and living spaces. We provide porcelain, ceramic, glass, and natural stone options in diverse colors and patterns. Our experts ensure precise installation, creating seamless, long-lasting surfaces tailored to your aesthetic and functional needs.
Hardwood Installation
Transform your space with premium hardwood flooring, including site-finished, engineered, and resurfaced options. Our skilled team handles staircases and custom finishes, delivering timeless beauty and value. We prioritize sustainable sourcing and meticulous craftsmanship for residential and commercial properties.
Luxury Vinyl Planks
Luxury vinyl planks combine water resistance with realistic wood and stone aesthetics. We offer extensive brand and design selections to match any decor. Our installation process ensures a secure, gap-free fit, ideal for high-traffic areas and moisture-prone spaces like basements and kitchens.
Carpet Solutions
Our carpet solutions feature soft, durable fibers in various textures and colors for comfort and style. We provide expert measurements, padding selection, and installation to enhance insulation and acoustics. From residential to commercial settings, our team ensures a flawless finish aligned with your lifestyle or business needs.
Area Rugs
Elevate your interior design with our curated collection of area rugs, blending artistry and functionality. We offer handwoven, patterned, and contemporary styles to define spaces or add warmth. Our consultants help you choose the perfect size, material, and design to complement existing flooring.
Questions
What types of flooring products do you offer?
We provide tile, hardwoods, luxury vinyl planks, carpet, and area rugs from top domestic and international brands.
Do you serve both residential and commercial clients?
Yes, we cater to homeowners, designers, builders, and commercial projects with equal expertise.
Can I schedule a consultation for my flooring project?
Absolutely. Our in-house design team offers personalized consultations to discuss your vision and budget.
Is there a showroom to view samples in person?
Yes, visit our 8,000-square-foot Raleigh showroom to explore full-scale flooring displays and material samples.
What areas do you serve?
We primarily serve Raleigh, NC, and surrounding regions for installations and showroom visits.
How do I request an estimate for installation?
Contact us via phone or our website to schedule a free estimate with one of our flooring specialists.
Reviews (2)
Noreen Brewster
Jun 15, 2020 Report
In a search for bathroom floor tile to match our existing shower tile Preferred Flooring was my 9th store. While there were some helpful people at other locations, Pat was extremely helpful and knowledgeable resulting in discussions and samples back and forth that will create an exquisite master bathroom and a rather unique family bathroom. I was very frustrated by the time I got there and Pat (and other staff) got me laughing and looking in new directions that have delighted me and my husband.
Rita Carty Macdonald
May 27, 2018 Report
I’ve used the retail and installation services from Preferred Flooring for three projects over the last 1.5 Years. For my personal new construction home, they provided hardwood flooring on all living, kitchen, dining, bedroom and basement floors; marble and porcelain flooring in the bathrooms; custom tiling in the showers; and tile and stone backsplashes in the kitchens and kitchenettes. The result is stunning and the installation was flawless and completed on time. Followingthat positive experience with Preferred Flooring, I had them install luxury vinyl flooring (wood laminate) in an investment