Bringing out the joy of girlhood is at the heart of everything we do. Through adventurous stories and imaginative play, we give girls the chance to discover who they are-and who they're meant to be. No matter if she's a toddler or entering her teen years, every girl can find inspiration to be her best, to grow a strong mind and spirit, to laugh while she learns to be resilient, confident, and kind.
Most of all, we hope to open girls' eyes to a bigger world so they can create a brighter future for us all. When Pleasantfounded American Girl in 1986, she believed that great stories with aspirational characters could inspire girls to make their own positive mark on the world-and she was right. Since then, we've been a trustedpartner in empowering girls with confidence and character.
Most of all, we hope to open girls' eyes to a bigger world so they can create a brighter future for us all. When Pleasantfounded American Girl in 1986, she believed that great stories with aspirational characters could inspire girls to make their own positive mark on the world-and she was right. Since then, we've been a trustedpartner in empowering girls with confidence and character.
Services
35th Special Edition Dolls
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In celebration of our 35th birthday, the original American Girl dolls are back! Historical characters Addy Walker, Josefina Montoya, Molly McIntire, Kirsten Larson, Samantha Parkington, and Felicity Merriman all exemplify courage, resilience, and kindness. Whether one of them is your first American Girl doll or you've collected every one, each of these 18 dolls for girls taught a little about history-and who a girl could be.
Team USA Clothing & Accessories
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Get set for the Olympic and Paralympic Games in Tokyo, Japan, with American Girl Truly Me sport sets!
From gymnastics to soccer to swimming, girls' favorite sports are covered as we introduce the Team USA athletes who helped inspire our creations-like Katie Ledecky and Simone Manuel, who star in the pool; Caroline Marks, who rides the waves; Lindsey Horan and Rose Lavelle, who kick it on the pitch; Alix Klineman and April Ross, who team up in beach volleyball; Cat Osterman, who fires away on the softball field; and Scout Bassett, who races to the front in Paralympic track and field.
From gymnastics to soccer to swimming, girls' favorite sports are covered as we introduce the Team USA athletes who helped inspire our creations-like Katie Ledecky and Simone Manuel, who star in the pool; Caroline Marks, who rides the waves; Lindsey Horan and Rose Lavelle, who kick it on the pitch; Alix Klineman and April Ross, who team up in beach volleyball; Cat Osterman, who fires away on the softball field; and Scout Bassett, who races to the front in Paralympic track and field.
Ultimate Bundles
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Each of our ultimate collections brings to life the stories of favorite characters, highlighted by one of our newest historical characters, Courtney Moore, plus the 2020 Girl of the Year, Joss. Find more spectacular gifts like these in our WOW shop and from our selection of gifts for girls 8 and up.
Wow Gifts
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Discover unique gifts to "wow" your girl, including many of the best gifts for 2021! Our list of gift ideas starts with the American Girl Air Lines play set. More top gifts for girls include Courtney's Ultimate Collection, the American Girl Kitchen, and the AG RC Sports Car. Need more ideas for the best gifts for girls?
Truly Me
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Always in demand are dolls that look like you-and with our Truly Me dolls, your girl can get an 18-inch best friend that matches her own style and spirit as well as her own look. Truly Me dolls come in dozens of options; we have dolls with red hair and green eyes, brown hair and green eyes, brown hair and hazel eyes, and lots more.
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