Business Details
Your Trusted Real Estate Partner in Alpharetta
At Front Key Realty, we believe buying or selling a home should be a seamless, stress-free experience. With 95% of home searches starting online, our unique blend of real estate expertise and 20 years of IT consulting experience gives clients a powerful edge in today's competitive market. We specialize in personalized concierge service from contract to close, ensuring consistent communication and complete transparency throughout every transaction. Our clients consistently achieve 103.5% of list price - significantly above the market average - while selling homes 7 weeks faster than industry standards. This success stems from our relentless focus on relationships, where client satisfaction and peace of mind define our measure of success rather than awards or sales numbers.We leverage cutting-edge technology to maximize property exposure and negotiation power, while maintaining the human touch that makes real estate transactions truly exceptional. Our commitment extends beyond mere transactions - we guide clients through one of life's most significant decisions with the same dedication we'd apply to our own families. Whether you're buying, selling, relocating, or investing, our proven track record of 100% referrals and repeat clients demonstrates our ability to consistently exceed expectations in the Atlanta real estate market.
Services
Home Buying
Home Selling
Market Analysis
Relocation Services
Investment Property Guidance
Highlights and features
- We combine 20 years of IT expertise with real estate knowledge for superior market exposure
- Our clients achieve 103.5% of list price - above the 97% market average
- Homes sell 7 weeks faster than market average with our concierge service
- 100% referrals and repeat clients demonstrate our commitment to satisfaction
- We provide transparent communication from contract to closing
What people say
Absolutely wonderful
Top priority
Negotiated 25,000 savings
Best I've worked with
Perfect home quickly
Services
Home Selling
Maximize your home's value with our tech-driven marketing approach. We achieve 103.5% of list price through strategic pricing and digital exposure. Our concierge service manages every detail from staging to closing.
Home Buying
Find your ideal home with expert guidance through competitive offers. We leverage market data to secure properties 7 weeks faster than average. Our relocation expertise ensures smooth transitions.
Market Analysis
Receive accurate property valuations using advanced analytics. Our IT expertise identifies market trends to optimize pricing decisions for sellers and buyers alike in the Atlanta market.
Relocation Services
Benefit from specialized support for out-of-area transactions. We coordinate property searches, negotiations, and logistics with our network of trusted partners for seamless relocations.
Investment Property
Identify profitable opportunities with our market insights. We analyze rental potential and comparable sales to help build successful property portfolios in Atlanta's growth areas.
People
Sally Graef
Realtor
Combining 20 years of IT expertise with real estate knowledge, Sally delivers exceptional results through tech-driven solutions. Her client-first approach consistently achieves above-market prices with personalized service from contract to closing.
Questions
What real estate services do you offer?
We specialize in home buying, selling, market analysis, relocation assistance, and investment property transactions with personalized concierge service.
How do you help homes sell faster?
Our proven strategies achieve 4-day market time through advanced digital marketing and 20 years of IT expertise optimizing property exposure.
What makes your service different?
Combining real estate expertise with IT innovation, we deliver superior results: 103.5% of list price and 7 weeks faster sales than market averages.
Do you work with first-time buyers?
Yes, we guide all clients through the process with transparent communication and tailored support from contract to closing.
How are you compensated?
We earn standard real estate commissions through successful transactions - our 100% referral base proves our value to past clients.
Reviews (6)
Stephen Vetek
Oct 19, 2021
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Ive worked with Sally on the purchase of two properties, both my primary home and a rental property. I can say that Sally is by far the best real estate agent Ive ever worked with. Her local (and surrounding) area market knowledge is top-notch and she understands how to use that knowledge to help you make the best purchase decision. We bought our house in Alpharetta in 2020 when we were still living in Oklahoma. Sally was very easy to communicate with through phone, text, and email and she was always willing to facetime us for property walk-throughs, often the same day we discovered new properties
Dawn Marie
Oct 17, 2021
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Positive:Professionalism,Quality,Responsiveness,Value
Sally was incredible to work with! Knowledgeable, responsive, organized, and always planning ahead. She made a normally stressful experience positive and fun, and the sale of my house was finalized quickly and at a cost well over list price! Hire her and you wont regret it!!
Sally was incredible to work with! Knowledgeable, responsive, organized, and always planning ahead. She made a normally stressful experience positive and fun, and the sale of my house was finalized quickly and at a cost well over list price! Hire her and you wont regret it!!
Gazi Ali
Oct 04, 2021
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Positive:Professionalism,Quality,Responsiveness,Value
Sally is the most amazing realtor! In this crazy market she was able to find us our dream house within a week of searching and we closed within a month. Shes quick to respond and makes herself available to you whenever you need! Sally gives you honest opinions and advice and is very knowledgeable! Highly recommend!
Sally is the most amazing realtor! In this crazy market she was able to find us our dream house within a week of searching and we closed within a month. Shes quick to respond and makes herself available to you whenever you need! Sally gives you honest opinions and advice and is very knowledgeable! Highly recommend!
Bang Hoang
Aug 01, 2021
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Sally graef is The Best Real estates Agent I ever know, we live in Pelham, Alabama. Sally helped us to sell our house in Conyers, GA . The house has list $240.000. and Sally got The Contract for $250.000. in 3 days then we have sold , closing The house 21 days later. Sally was directly negotiated , arranged all Vendors, inspectors, She has took care all headaches for us , all we have done : just showed up on closing day for signed papers and that was it, We absolutely recommended Sally Graef to any one are looking for The Best Real estates Agent.
Kyndle Reiter
Feb 13, 2021
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Positive:Professionalism,Quality,Responsiveness
Sally is the one of the most knowledgeable and responsive agents Ive worked with! She is a true advocate for her clients, and she was honest and transparent every step of the way. I would recommend her to anyone who needs a realtor!
Sally is the one of the most knowledgeable and responsive agents Ive worked with! She is a true advocate for her clients, and she was honest and transparent every step of the way. I would recommend her to anyone who needs a realtor!
Ashley Vetek
Oct 10, 2020
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Sally is absolutely wonderful! We have been planning to settle in Alpharetta for a few years now. She took the time to set up showings and show us the area long before we were ready to make the move. She goes above and beyond in every way! She was a pleasure to work with and I would recommend her to anyone searching for an honest, responsive & reliable realtor. Truly the best I've ever worked with!