Business Details
50+ Years
experience
Custom Floral Designs & Garden Services in Madison, CT
For over six decades, Madison Flower Shop has been a cornerstone of creativity and community in Madison, Connecticut. Established in 1963 by Roger Benton, our shop began as a small florist and greenhouse operation, rooted in a passion for horticulture and exceptional customer service. Over the years, we have grown to offer comprehensive floral design, a year-round garden center, and full-service landscaping and masonry, while preserving the welcoming, hometown feel that defines us. Our team of skilled designers specializes in custom arrangements for weddings, events, and everyday occasions, using the freshest seasonal flowers to bring clients' visions to life.We pride ourselves on our deep local knowledge, serving towns from East Haven to Old Lyme, and maintaining a commitment to quality that has made us a trusted institution. Through generations of ownership, including Donna and Jay Santoro's stewardship since 1994, we have modernized our facilities while honoring our heritage. Today, our historic glass greenhouse stands as a testament to blending contemporary design with nostalgic charm, ensuring every customer experiences both innovation and tradition in every arrangement and service we provide.
Services
Floral Design
Wedding Bouquets
Garden Center
Landscaping
Masonry Services
Gift Arrangements
Delivery Service
Custom Creations
Event Centerpieces
Plant Nursery
Details
- Year established: 1963
Highlights and features
- We offer 60+ years of floral design expertise since 1963
- Our designers create custom arrangements using daily-cut seasonal flowers
- We maintain Connecticut's oldest functional glass greenhouse
- Our landscaping team provides masonry and garden installation services
- We serve 15+ towns across the Connecticut River Valley
Services
Floral Design
Our expert designers create bespoke floral arrangements using the freshest seasonal flowers for weddings, events, and everyday occasions. We specialize in translating client visions into unique designs that reflect personal style and event themes. Each creation combines artistic flair with technical precision to ensure lasting beauty and perfect presentation.
Wedding Services
We provide comprehensive wedding floral solutions including bouquets, centerpieces, and ceremony decorations. Our team works closely with couples to develop cohesive floral themes that complement venue aesthetics and personal preferences. From romantic garden styles to modern minimalist designs, we ensure every detail aligns with the wedding's overall vision using premium quality materials.
Garden Center
Our year-round garden center offers a wide selection of local plants, flowers, and gardening supplies. We specialize in Connecticut-hardy plants and provide expert advice on plant care and garden design. The facility features one of the state's oldest functional glass greenhouses, maintaining optimal growing conditions for our inventory throughout the seasons.
Landscaping
We offer full-service landscaping solutions including garden installation, hardscaping, and masonry work. Our experienced team creates functional outdoor spaces that enhance property aesthetics and value. Services range from simple flower bed installations to complete landscape renovations, using quality materials and sustainable practices.
Delivery Service
We provide flower delivery to 15+ Connecticut towns across the River Valley and shoreline areas. Our delivery zone includes Madison, Guilford, Old Saybrook, and extended service to New Haven and Middletown with advance notice. Orders require 24-hour lead time, with specific delivery windows available Monday through Saturday.
People
Roger Benton
Founder
A UConn-trained horticulturist who established Madison Flower Shop in 1963, Roger pioneered the town's first retail greenhouse operation. His legacy of quality and community service continues through modernized facilities while maintaining traditional growing methods.
Donna Santoro
Co-Owner
Since acquiring the business in 1994, Donna has expanded services while preserving the shop's hometown character. She oversees daily operations and floral design, ensuring continuity of the personalized service standards established by the original founder.
Jay Santoro
Co-Owner
Co-owner since 1994, Jay manages the garden center and landscaping divisions. He has modernized plant inventory systems while maintaining the original greenhouse's historic character, expanding the delivery radius to serve more Connecticut communities.
Questions
Do you offer same-day flower delivery?
We do not offer same-day delivery. Please place orders at least 24 hours in advance for guaranteed delivery Monday through Saturday.
Can I customize my floral arrangement?
Yes! Our designers create custom arrangements based on your preferences. We recommend discussing your vision with our team at least one week before your event.
What payment methods do you accept?
We accept major credit cards and PayPal for online orders. In-store purchases can be made with cash, check, or credit cards.
Do you provide wedding consultation services?
Yes, we offer complimentary consultation appointments for wedding and event planning. Our designers will discuss your vision, budget, and floral requirements during these sessions.
Are your plants suitable for Connecticut's climate?
We specialize in Connecticut-hardy plants and local varieties that thrive in our climate. Our staff provides care instructions tailored to regional growing conditions and seasonal changes.
Reviews (6)
Eric Bergman
Dec 10, 2021
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Highest quality flowers and garden needs. Excellent place staffed with informed and knowledgeable crew of employees. They stand behind their name and reputation.
Ryan Herrick
Jul 28, 2021
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Donna and her team are amazing!!! Thank you for such a wonderful arrangement to help celebrate our anniversary.
Patricia Alexander
Sep 02, 2020
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I tried several local Guilford florists in an attempt to send an arrangement to my sister for her birthday. Only one florist would do it with an exorbitant delivery charge. By chance I called Madison Flower Shop and they could not be more accommodating. My sister loved the arrangement, it was just beautiful! They are the real deal, excellent customer service and I would definitely order from them again. You get a lot for your money!
Danette Morrison
Jul 03, 2020
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Love Madison Flower shop! My local go-to for everything landscape, flowers, and unique custom decor pieces. Their customer service is always friendly and helpful!!
Nancy Brown
Jun 05, 2020
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Lovely place to normally shop. This time they just have all the Christmas decorating items as they have in years past. Still a great place and very nice employees.
Hank Van Os
May 26, 2020
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Perhaps the flower shop is good, but the landscaping side could use some customer service improvements. First off, I emailed the business requesting an appointment for a landscape project/estimate proposal and was informed that it would take two weeks for a response.
Second, when an appointment was made they forgot about it and did not show up. When I called, someone scrambled and did come by and we discussed the project and options. One week later an estimate (ambiguous) was provided:
a. did not set forth the measurements as discussed
b. did not provide alternative options to shrubs/trees
Second, when an appointment was made they forgot about it and did not show up. When I called, someone scrambled and did come by and we discussed the project and options. One week later an estimate (ambiguous) was provided:
a. did not set forth the measurements as discussed
b. did not provide alternative options to shrubs/trees
