Business Details
44 Years
experience
Home Health Care Strategy & Leadership Development
Since 1982, Leading Homecare has been a trusted partner for home care companies seeking growth and strategic direction. Our founder, Stephen Tweed, began his journey by assisting home health agencies with strategic planning, which evolved into a comprehensive consulting firm focused on data-driven insights, executive development, and industry research. We specialize in three core areas: conducting groundbreaking research to inform decision-making, facilitating executive retreats that align leadership teams, and providing personalized strategic advisory services tailored to the unique challenges of home care businesses. Our expertise spans decades, with Stephen recognized through prestigious awards such as The Cavett and Legends of the Speaking Profession. We offer proprietary tools like the Caregiver Quality Assurance program and host elite networks including the Home Care CEO Forum, which connects top-tier CEOs for collaborative problem-solving.Our focus on measurable outcomes has helped hundreds of agencies refine their business models, optimize caregiver recruitment, and adapt to industry shifts like AI integration. Through mastermind groups and benchmarking studies, we empower leaders to achieve sustainable growth while addressing critical issues such as workforce retention and client acquisition. Our team combines deep sector knowledge with hands-on experience, including Stephens son Jason, who uses home care services daily, providing unique perspective on client needs. From corporate research projects to customized strategic planning sessions, we deliver actionable insights that transform businesses. Our legacy of innovation continues through partnerships like the 2026 Future of Home Care Study, ensuring clients stay ahead of emerging trends in this rapidly evolving industry.
Services
Industry Research
Strategic Advisory
Executive Retreats
CEO Mastermind Groups
Caregiver Recruitment
Benchmarking Studies
Leadership Development
Data Analysis
Market Research
Growth Strategy
Details
- Year established: 1982
Highlights and features
- We have conducted the home care industry's most comprehensive benchmarking studies since 2009
- Our CEO mastermind groups connect top 5% revenue-generating home care companies
- We pioneered AI integration research for future-ready home care strategies
- Our Caregiver Quality Assurance program reduces turnover through data-driven hiring
- Stephen Tweed brings 40+ years of direct consulting experience with 300+ home care agencies
Services
Industry Research
We conduct comprehensive benchmarking studies and proprietary research to identify industry trends, competitive advantages, and operational benchmarks. Our studies have tracked home care metrics since 2009 and include specialized reports on AI integration, caregiver recruitment, and executive leadership styles. Clients receive actionable data to inform strategic decisions.
Strategic Advisory
Our one-on-one advisory services help home care CEOs develop customized growth strategies. We provide market-specific insights, competitive analysis, and operational optimization recommendations. With Stephen Tweed's 40+ years of experience, we address unique business challenges through data-driven solutions that enhance profitability and sustainability.
Executive Retreats
We facilitate strategic planning sessions and executive retreats that align leadership teams around growth objectives. Using techniques from Walt Disney's storyboarding process, we help organizations create 5-year visions, define operational priorities, and implement measurable action plans that drive long-term success.
CEO Mastermind
Our exclusive mastermind groups connect top-tier home care CEOs for collaborative problem-solving. Members share best practices, solve operational challenges, and receive peer accountability. Groups are segmented by revenue tiers, including the Top 5% Mastermind for companies with $5M+ annual revenue.
Caregiver Programs
We developed the Caregiver Quality Assurance program to help agencies identify high-performing caregivers. Through best caregiver surveys and retention studies, we provide hiring frameworks and incentive structures that reduce turnover. Our research identifies effective recruitment channels and retention strategies tailored to local markets.
People
Stephen Tweed
Founder & Industry Researcher
Stephen Tweed has been a strategic advisor to home care companies since 1982, conducting groundbreaking research and founding the Home Care CEO Forum. He received The Cavett lifetime achievement award in 2012 and co-authored Conquering the Crisis: Proven Solutions for Caregiver Recruiting and Retention.
Elizabeth Jeffries
Executive Coach
Elizabeth Jeffries, Stephen Tweed's business partner and spouse, is an award-winning professional speaker and executive coach. She specializes in leadership development for healthcare executives and holds multiple industry certifications, bringing complementary expertise to client engagements.
Questions
What makes your home care research unique?
Our research combines 40+ years of hands-on consulting experience with proprietary data collection methods. We conduct the longest-running industry benchmarking studies and collaborate directly with CEOs to ensure findings reflect real-world challenges.
How do mastermind groups work?
Mastermind groups connect non-competing CEOs at similar revenue tiers for peer-to-peer learning. Members share operational insights, solve challenges together, and receive structured accountability through facilitated meetings and goal tracking.
Can you help small home care agencies?
We offer tiered programs that accommodate agencies of all sizes, including the Strategic Growth Mastermind for companies with 1,500-3,000 weekly service hours seeking Top 5% status in their market.
What strategic planning methods do you use?
We employ Walt Disney's storyboarding technique for vision creation, combined with data-driven gap analysis and measurable implementation frameworks. Our retreats produce actionable roadmaps with defined KPIs for each strategic initiative.
How do you address caregiver shortages?
Our Caregiver Quality Assurance program identifies top performer traits, improves hiring criteria, and implements retention strategies based on 184+ Best Caregiver surveys. We also analyze local market dynamics to optimize recruitment channels.
Reviews (1)
Sef Gilkey
Sep 04, 2014
Report
When I opened my agency in NC, I needed a blueprint to help me develop my vision and processes for the company to grow. Stephen's guides and workshops were critical in helping us lay down a strong foundation for the company we have built today.
