Business Details
44 Years
experience
Your Trusted Partner for Advertising & Marketing Solutions
Since 1982, DesignWorks Group has been a leader in creating impactful marketing solutions. Our journey began with a focus on traditional marketing, evolving over four decades to integrate cutting-edge digital strategies while maintaining the foundational principles of effective brand communication. Our team combines diverse expertisefrom visionary producers to digital specialiststo deliver innovative campaigns that resonate with target audiences. We utilize state-of-the-art production tools, including high-definition cameras and advanced software, to transform ideas into compelling visual narratives. With in-house capabilities spanning branding, media buying, social media management, and website design, we offer comprehensive services that eliminate the need for multiple vendors.Our approach blends creativity with strategic analysis, ensuring each project achieves measurable results. Client testimonials highlight our ability to simplify complex processes and drive business growth through tailored marketing solutions. As a multi-award-winning agency, we maintain a commitment to excellence while adapting to the dynamic demands of modern marketing. Our dual locations in Wichita Falls and Abilene, Texas, allow us to serve local businesses while maintaining a national perspective. This combination of experience, technology, and client-focused service positions us as a trusted partner in achieving marketing objectives.
Services
Branding
Digital Marketing
Website Design
Social Media
Video Production
Media Buying
Promotional Products
Details
- Year established: 1982
Highlights and features
- 40+ years of combined traditional and digital marketing expertise
- Full-service agency with in-house creative and technical teams
- Proven track record of driving business growth for small companies
- State-of-the-art production capabilities including video and digital content
- Client-focused approach with personalized campaign development
Associations and certifications
- Telly Award Winner
What people say
Profound impact
So easy
Awesome
Valuable assets
Creative geniuses
Services
Branding
Our branding services create distinctive market identities through strategic positioning and visual identity systems. We develop cohesive brand strategies that communicate core values while maintaining consistency across all marketing channels. Clients benefit from increased brand recognition and customer loyalty through professionally designed logos, style guides, and integrated marketing materials.
Digital Marketing
We develop comprehensive digital marketing strategies combining SEO, content marketing, and paid advertising campaigns. Our team creates data-driven marketing plans that enhance online visibility and drive targeted traffic. Businesses gain measurable ROI through optimized web presence and strategic digital outreach across multiple platforms.
Website Design
Our custom website designs combine aesthetic appeal with technical functionality to create effective online storefronts. We implement responsive designs that adapt to all devices while optimizing user experience and conversion rates. Clients receive fully maintained websites with integrated marketing tools and analytics tracking capabilities.
Social Media
We create and manage social media strategies that build brand presence across major platforms. Our team develops engaging content calendars and manages community interactions while tracking campaign performance. Businesses gain increased audience engagement and brand awareness through targeted social media initiatives.
Video Production
Our video production services create compelling visual content for marketing and brand storytelling. Using professional equipment and creative direction, we produce videos that engage audiences and communicate brand messages effectively. Clients receive high-quality video assets optimized for both digital and traditional distribution channels.
People
Craig Draper
President
With over 40 years in marketing leadership, Craig Draper guides strategic direction while maintaining hands-on involvement in client projects. His expertise spans traditional and digital marketing channels.
Logan Draper
Vice President
Logan Draper oversees operations and client relations, ensuring seamless execution of marketing campaigns. He brings extensive experience in both creative development and business strategy implementation.
Ren Risner
Director of Photography
Ren Risner leads visual content creation with technical expertise in photography and videography. He specializes in creating compelling visual narratives that align with brand messaging and marketing objectives.
Questions
What marketing services do you offer?
We provide comprehensive marketing solutions including branding, digital advertising, social media management, website design, video production, and traditional marketing materials.
How do you combine traditional and digital marketing?
We integrate print media, promotional products, and broadcast production with digital strategies like SEO, social media campaigns, and website optimization for maximum market reach.
Can you handle complete marketing campaigns?
Yes, we manage end-to-end marketing campaigns from strategy development to execution, including media buying, content creation, and performance analysis.
Do you work with small businesses?
We specialize in providing full-service marketing support to small businesses that need professional marketing resources without maintaining an in-house department.
What production capabilities do you have?
Our in-house production studio features high-definition video equipment, drones, and professional audio tools for creating premium visual content.
Videos
