Scherrer Insurance Agency
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Welcome to Scherrer Insurance Agency, providing insurance protection to satisfied customers for over 30 years. Originally founded in 1980 as an American Family Insurance Agency, Scherrer Insurance Agency was incorporated in 2005 after converting to an independent agency. Scherrer Insurance Agency has also been a proud member of the Profesional Insurance Agents of WI, since 2005.

As an independent agency, we offer you more choices by quoting multiple companies, providing you with the best product and pricing to fit your individual insurance needs. Scherrer Insurance Agency represents regional insurance companies, including ACUITY and SECURA, as well as nationally-recognized carriers such as AAA and PROGRESSIVE.
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It seems like I have been in the insurance industry since I was a kid. In 1980, I remember stuffing envelopes for my Dad's new American Family Insurance Agency. I am a third generation of insurance agents, beginning with my grandfather, Ed, who sold life insurance exclusively for MetLife from 1951 to 1979, followed by my father, Doug, who operated his American Family Insurance agency from 1980 to 2005.
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