Business Details
16 Years
experience
Your Trusted Branding & Marketing Partner in Asheville
Kudzu Brands is a woman-owned branding agency based in Asheville, NC, dedicated to crafting personalized brand strategies and creative solutions for businesses of all sizes. Our team of experienced brand strategists, content creators, and designers collaborates closely with clients to develop unique brand identities, marketing campaigns, and digital experiences that drive growth and loyalty. We employ a proprietary Roots Discovery process to understand each client's vision, history, and goals, ensuring our branding efforts authentically reflect their values.With expertise across healthcare, law, manufacturing, technology, and nonprofit sectors, we deliver measurable results through services including web design, content strategy, social media management, and event planning. Recognized for community stewardship, we received The President's Award from the Asheville Chamber in 2024 for our contributions to local initiatives like the Chamber's 125th Anniversary Celebration.
Services
Branding
Marketing Strategy
Web Design
Content Strategy
Graphic Design
Event Management
Details
- Year established: 2010
Highlights and features
- We are a woman-owned agency with a personalized approach to branding.
- Our proprietary Roots Discovery process ensures deep understanding of client goals.
- We deliver measurable results across diverse industries including healthcare and technology.
- Award-winning community involvement through Asheville Chamber initiatives.
- Proven success with 200+ custom websites designed since 2010.
What people say
427% increase in Facebook impressions
Award-winning community contributions
Creative team excellence
Personalized approach
Proven results
Services
Branding
Our branding services create memorable identities that capture your business essence. Through strategic discovery sessions, we develop brand stories, visual identities, and messaging frameworks that build trust and loyalty. We ensure consistent application across all touchpoints from logos to marketing materials.
Marketing Strategy
We craft targeted marketing strategies that connect with your audience across digital platforms. Our approach combines SEO optimization, social media management, and data analytics to maximize visibility and engagement while delivering measurable business growth.
Web Design
Our custom web design services create visually striking, user-friendly websites that convert visitors into customers. With over 200 websites designed since 2010, we combine responsive design principles with SEO optimization to ensure your site performs exceptionally across all devices.
Content Strategy
We develop comprehensive content strategies that align with your brand voice and business goals. Our services include brand messaging development, website copywriting, social media planning, and email campaign creation to maintain consistent communication across all platforms.
Event Management
From corporate conferences to community fundraisers, our event management services handle every detail from concept to execution. We create branded experiences that reinforce your company's values while managing logistics, vendor coordination, and on-site support.
People
Heather Johnson
Senior Partner & Brand Strategist
Heather Johnson co-founded Kudzu Brands with a vision to create authentic brand experiences. With extensive experience in brand development, she leads strategic initiatives that help businesses establish strong market presence through personalized branding solutions.
Lindsey Bnadad
Managing Partner & Brand Strategist
Lindsey Bnadad brings creative leadership to Kudzu Brands' branding projects. As co-founder, she focuses on community engagement and sustainable business practices, winning The President's Award for Asheville Chamber contributions in 2024.
Hannah Welborn
Director of Brand Management
Hannah Welborn oversees brand management operations at Kudzu Brands. With expertise in brand strategy implementation, she ensures consistent delivery of client brand identities across all marketing channels and materials.
Courtenay Morgan
Creative Content Director
Courtenay Morgan leads content creation efforts at Kudzu Brands. She specializes in developing compelling brand narratives and strategic content that resonates with target audiences while maintaining brand consistency.
Denise Szakaly
Graphic Designer
Denise Szakaly contributes creative design expertise to Kudzu Brands' projects. Her work includes developing visual identities, marketing materials, and digital assets that bring client brands to life across multiple platforms.
Questions
What services does Kudzu Brands offer?
We provide branding, marketing strategy, web design, content strategy, graphic design, and event management services tailored to your business needs.
How does Kudzu Brands approach branding projects?
We use our proprietary Roots Discovery process to understand your business history, goals, and audience before creating customized brand strategies.
Do you work with businesses outside Asheville?
While based in Asheville, NC, we serve clients across diverse industries nationwide through our digital-first approach.
What industries do you specialize in?
We have expertise in healthcare, law, manufacturing, technology, and nonprofit sectors with proven success across diverse markets.
How do you measure marketing campaign success?
We track key metrics like engagement rates, conversion rates, and ROI while providing regular performance reports and strategy adjustments.
Reviews (5)
Kimberly Cairnes Jones
Jul 24, 2019
Report
Kudzu is committed to their clients to "tell their story". Murphy is great and is well educated and up to date on all the new standards and can help BRAND your business if you are willing to help put in the work. Thank you Kudzu Brands!
Remona Wade Nordsell
Apr 08, 2017
Report
Kudzu Brands is a unique blend of creativity and business sense. They work to understand what you do and who you are to pull together your unique business personality to build a logo and campaign that tells the whole story.
Nathaniel Ruland
Oct 01, 2016
Report
Kudzu works for us. They are very flexible in all ways...no one else is doing quite what they do in WNC. The magic of holistic brand development gives a small business owner the assurance that someone is on their side. Not only do they work for us...they really are FOR us. Kudzu will only grow and grow and Grace jewelers hopes to grow with it!
David LaMotte
Sep 04, 2016
Report
I have worked with Kudzu on several design and branding projects, including promoting events and print project (posters and signs, CD design, book layout and design, etc.). Their staff is talented, insightful, creative, and professional. I'm thrilled with their work, and I keep going back.
Ferriss Roberts
Feb 03, 2016
Report
I met Murphy while working on a project for Mission Health. She was absolutely wonderful, our whole team had a blast with her and she did a phenomenal job. I shared with her I was building content to relaunch my blog and she read my mind/fulfilled my dream in a minute! She told me we had to get together for a photo shoot and sure enough, we did!… Every shoot has been so fun and my pictures have been absolutely amazing. She was prompt in editing and sharing the photos, and she does it all with enthusiasm. She radiates positive energy and it has been a joy getting to know her as a person and
