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Business Details
18 Years
experience
Your Trusted Door County Real Estate Experts
True North Real Estate was founded in 2008 by five experienced professionals united by a shared vision: to create a locally owned brokerage dedicated to the authentic Door County experience. Headquartered in downtown Fish Creek, our team has grown to eight seasoned real estate experts who prioritize relationship-building and community engagement. With decades of combined experience, we specialize in residential and commercial property sales, leveraging deep local market knowledge to serve buyers and sellers. Our commitment to transparency, ethical practices, and personalized service has earned us a reputation as Door Countys top-producing brokerage since 2012. We focus exclusively on Door County, ensuring unparalleled familiarity with regional trends, property values, and lifestyle opportunities.

Our agents conduct firsthand property tours, provide data-driven pricing strategies, and guide clients through every transaction phasefrom initial consultation to closing. Recognized for exceeding $100 million in cumulative sales, we combine traditional values with modern tools to deliver exceptional results. Our proven process includes home preparation guidance, targeted marketing campaigns, and 24/7 client advocacy. Whether youre seeking a vacation home, investment property, or commercial space, our teams expertise and dedication ensure a seamless, trustworthy experience rooted in Door Countys unique character.
Services
Residential Sales Commercial Properties Luxury Homes Land Listings Buyer Representation Home Valuations Investment Properties Relocation Services Property Marketing Transaction Coordination
Details
  • Year established: 2008
Highlights and features
  • We offer 17+ years of combined experience in Door County real estate markets.
  • Our agents conduct firsthand property tours to provide accurate, detailed insights.
  • Weve ranked #1 in Door County sales volume since 2012 per MLS data.
  • We provide data-driven pricing strategies based on up-to-the-minute market analysis.
  • Our team specializes in luxury property marketing and commercial real estate solutions.
What people say
Exceptional resource Amazing to work with Best agent experience Wonderful with families Thorough document review
Services
Residential Sales
Our residential sales specialists guide homeowners through every step of selling property. We provide professional staging advice, targeted marketing campaigns, and data-backed pricing strategies. With firsthand knowledge of Door Countys neighborhoods and market trends, our agents ensure competitive positioning and swift transactions. Clients benefit from our extensive network of qualified buyers and proven negotiation expertise.
Luxury Properties
We specialize in marketing and selling premium properties valued over $1M. Our team employs exclusive marketing channels, luxury lifestyle photography, and international buyer connections. From waterfront estates to custom-built homes, we highlight unique features that appeal to discerning buyers while maintaining strict confidentiality for high-profile clients.
Commercial Real Estate
Our commercial division handles retail spaces, office buildings, and investment properties. We offer lease analysis, market comparables, and tenant representation services. With expertise in zoning regulations and development potential, we help businesses find optimal locations and investors maximize property value through strategic acquisitions.
Buyer Representation
We advocate for buyers throughout the purchase process, from pre-approval guidance to closing. Our agents provide comparative market analyses, neighborhood insights, and negotiation strategies. Clients receive personalized property alerts and virtual tour capabilities, ensuring timely access to new listings that match their specific criteria.
Land Development
We market and sell undeveloped parcels for residential and commercial use. Our team provides due diligence support regarding zoning restrictions, utility access, and development potential. From small building lots to large acreage, we connect landowners with investors and developers seeking growth opportunities in Door Countys expanding real estate market.
People
Sara Glenn
Broker/Partner
With over 15 years in Door County real estate, Sara combines market expertise with personalized service. She specializes in luxury home sales and has consistently ranked among the areas top producers since joining True North in 2010.
Kevin Nordahl
Broker/Partner
Kevin brings 18 years of local market experience to his role. Recognized for complex transaction expertise, he focuses on waterfront properties and has facilitated over $50M in sales since joining the firm in 2009.
Jacinda Duffin
Broker/Partner
A Door County native, Jacinda offers generational market insights. She specializes in relocation services and first-time homebuyer guidance, leveraging her community connections to benefit clients since 2012.
Daniel Mortier
Broker/Partner
As founding partner and 20+ year industry veteran, Dan oversees operations and luxury property marketing. Under his leadership, True North became Door Countys first $100M+ sales volume firm in 2020.
Brian Reinhardt
Sales Consultant
Brian focuses on commercial real estate and investment properties. With 12 years of Door County experience, he helps businesses find optimal locations and investors maximize returns through strategic acquisitions.
Questions
What areas do you specialize in?
We focus exclusively on Door County, Wisconsin, including Sister Bay, Fish Creek, Ephraim, and Sturgeon Bay. Our agents have in-depth knowledge of local neighborhoods, market trends, and property values.
How do you help buyers find homes?
We provide personalized property alerts, virtual tours, and comparative market analyses. Our agents guide buyers through pre-approval, negotiation, and due diligence processes with tailored support.
What sets your luxury property service apart?
Our luxury division uses professional photography, international marketing networks, and confidentiality protocols. We’ve sold 23+ properties over $1M in the past five years.
Do you offer home valuation services?
Yes, we provide free comparative market analyses. Our agents tour properties to assess condition, comparable sales, and market positioning for accurate pricing recommendations.
How do you market listed properties?
We use professional staging, 3D virtual tours, social media campaigns, and MLS exposure. Our agents also leverage personal networks to connect with qualified buyers directly.
Can you assist with commercial real estate needs?
Yes, our commercial team handles retail spaces, office buildings, and land development. We offer lease analysis, zoning guidance, and investor connections across Door County.
Reviews (2)
Linda Vanden Heuvel
Sep 04, 2020 Report
Brian Tourmo is a great realtor. He helped me from start to finish on my purchase. I relied on his expertise. He was available to answer all of my questions. He gets it done!
Linda Vanden Heuvel
Aug 08, 2020 Report
I want to specifically recommend realtor, Brian Tourmo. He did a great job for my family. He was knowledgeable, available and successful. We couldn't ask for more in a realtor. I highly recommend.