Business Details
14 Years
experience
Independent Medicare and Health Insurance Planning Services in Rochester, NY
Founded in 2012, ROC Insurance Services operates as an independent insurance consulting firm dedicated to providing objective advice and customized plans. Our team of experts brings extensive risk management experience to assist consumers and employers in navigating complex insurance options. We prioritize client needs over insurance providers, ensuring transparent and personalized guidance. With a focus on simplifying Medicare planning, health insurance, and travel coverage, we offer educational workshops and virtual consultations to meet diverse client needs. Our commitment to excellence is reflected in our partnership with 8 organizations offering 66 insurance products in the region.We pride ourselves on delivering cost-free consultations, as our compensation is provided by the selected insurance companies. Our team includes professionals with designations like CLU, ensuring expert-driven solutions. Headquartered in Rochester, NY, we combine local expertise with a client-first approach. Our services are designed to help clients understand options, maximize benefits, and control healthcare costs. We maintain accessibility through in-person and virtual meetings, emphasizing convenience and comprehensive support.
Services
Medicare Plan Analysis
Individual Health Insurance
International Travel Coverage
Vision and Dental Plans
Educational Workshops
Virtual Consultations
Details
- Year established: 2012
Highlights and features
- We offer over 12 years of experience in independent insurance consulting.
- Our team provides objective, expert advice without representing all local plans.
- We work with 8 organizations offering 66 insurance products for comprehensive options.
- Our consultations are free, with compensation covered by selected insurance companies.
- We prioritize client needs over insurance providers in all advisory decisions.
Services
Medicare Plan Analysis
Our Medicare plan analysis service breaks down Parts A, B, C, and D to simplify decision-making. We help clients maximize benefits while controlling healthcare costs through personalized consultations. With access to 66 products from 8 organizations, we ensure tailored solutions for Rochester residents.
Individual Health Insurance
We provide individual health insurance options for clients under age 65 through New York State partnerships. Our team explains enrollment processes and policy details to ensure informed decisions. Services include plan comparisons and cost-benefit analyses tailored to personal healthcare needs.
International Travel Coverage
Our international travel coverage service offers medical protection for global trips. We help clients understand policy terms and select appropriate coverage levels for their destinations. This service ensures peace of mind through pre-travel consultations and emergency assistance coordination.
Educational Workshops
We conduct educational workshops starting September 2025 to explain insurance options and enrollment processes. These sessions cover Medicare basics, health plan selection, and cost-saving strategies. Virtual options via Zoom webinars ensure accessibility for all interested participants.
Virtual Consultations
Clients receive personalized insurance advice through secure Zoom webinars. Our virtual consultations maintain the same expert analysis and plan recommendations as in-person meetings. This service ensures continued support for clients preferring remote communication methods.
People
Rick Grossmann
President
Rick Grossmann, CLU and President of ROC Insurance Services, specializes in Medicare planning. With over a decade of experience, he leads a team dedicated to simplifying complex insurance programs for Rochester residents.
Gary
Advisor
Gary is part of ROC's expert advisory team, bringing risk management experience to assist clients with insurance planning. He focuses on personalized solutions for Medicare and health coverage in New York.
Lisa
Advisor
Lisa contributes to ROC's client-first approach, specializing in health insurance options for pre-Medicare clients. Her expertise includes NYS individual health plans and enrollment processes.
Kat
Advisor
Kat supports ROC's mission by providing objective advice on travel insurance and supplemental coverage options. She works with clients to understand policy details and coverage limitations.
Doug
Advisor
Doug offers expert guidance on Medicare enrollment and plan comparisons. His experience includes helping Rochester residents navigate insurance options during initial consultations.
Questions
What insurance services do you specialize in?
We specialize in Medicare planning, individual health insurance, international travel coverage, vision/dental plans, and educational workshops.
Are your consultations free of charge?
Yes, our consultations are free as we receive compensation from the selected insurance company.
Do you offer virtual appointments?
Yes, we provide virtual consultations via Zoom webinars for client convenience.
How many insurance options do you represent?
We represent 8 organizations offering 66 insurance products in the Rochester area.
Can you help with Medicare enrollment?
Yes, we offer enrollment assistance and easy-to-use instructions for Medicare and NYS health plans.
Are your advisors certified professionals?
Our team includes professionals with industry-recognized designations like CLU®.
Reviews (2)
Gail Boorum
Oct 27, 2021
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Last year before I signed up for a Medicare plan I went to see Mr. Grossman. He was extemely knowledgeable, friendly and efficient. I signed up for a plan right then. This year I attended one of 10 (yes 10) seminars that the company offered to update clients on Medicare plan changes. I chose the virtual presentation. It was the last presentation, and was thorough and extremely helpful. I thought I didn't really need an update, but I learned about several benefit upgrades that I wouldn't have known about. Thank you ROC insurance!!!!
Bernie Lehmann
Aug 19, 2018
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Rick and the crew at Roc Insurance have guided my wife and I through the morass which is Medicare with skill and thoughtfulness for several years. We go back every year for a review and a well advised update. We are happy to refer friends to them and highly recommend their services.
