We are a digital marketing agency who discovered our clients profit most when we listen to their customers. By including your buyers in our website design and digital marketing process, they become active participants in your business. We'll learn how and why your customers make their buying decisions and what they require to choose you.
Everything we learn will be used to create a digital marketing program that increases leads, sales & retention. Your prospective customers are smart. They quickly evaluate your website and digital presence to decide whether to choose you - or your competitor - on a number of criteria. 53% of B2B buyers consider the sales experience to be the most important deciding factor in their purchase.
Everything we learn will be used to create a digital marketing program that increases leads, sales & retention. Your prospective customers are smart. They quickly evaluate your website and digital presence to decide whether to choose you - or your competitor - on a number of criteria. 53% of B2B buyers consider the sales experience to be the most important deciding factor in their purchase.
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About
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Upright Communications was founded 25 years ago, as a Cincinnati-based digital marketing company. Through the years, our client list has included a variety of businesses, including small locally based businesses as well as large companies with customers around the world. Although our team members are located in Cincinnati and other locations from coast to coast, we maintain our cohesive team approach in all we do.
Digital Marketing
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It may seem counterintuitive, but the level of success that your digital marketing program achieves is directly related to something very "non-digital" - actually talking to your buyer. Many agencies take shortcuts to understanding buyers by looking at analytics only. But doing buyer interviews tells us how your prospects make decisions, how they prioritize information and exactly what they require to buy from you.
Custom Website Design
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By including buyers in our website design process, we ensure your website delivers on their expectations and requirements. That's who it's for, right? We guide buyers through a critique of your current website as they complete typical tasks, helping you uncover pain points and discover opportunities.
Lead Generation
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How easily can customers buy from you? While you may think you know the answer to that question, it's critical to find out directly from your customers. And when prospects link over to your site from Google, our buyer interview process will help you understand exactly what information your buyers need to persuade them to contact you.
Buyer Interviews
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It's like having an "insider" on the buying team feeding you information on how to sell them. Don't guess at what your prospects need and want from your website, we'll ask them for you. We'll work with you to select and recruit a targeted list of your buyers (4-5) for a 30 minute interview, using a monetary incentive ($75-100) to compensate them for their time.
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