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Business Details
30 Years
experience
Your Trusted Roanoke Family Dentistry Practice
Cross, Lavinder, Quinn & Park Family Dentistry has served the Roanoke Valley for nearly three decades, providing comprehensive dental care tailored to patients of all ages. Our practice combines advanced technology with personalized, gentle care to address diverse oral health needs. With three convenient locations in Roanoke, Daleville, and Vinton, we prioritize accessibility and flexibility for busy families. Our team of experienced dentists and hygienists emphasizes preventive care, cosmetic enhancements, and restorative treatments, ensuring long-term oral health and confidence in every smile.

We maintain a commitment to continuing education, staying at the forefront of dental innovations to deliver safe, efficient, and comfortable services. Recognized for excellence through local awards, our practice fosters a welcoming environment where patients receive individualized attention and transparent communication. By integrating modern techniques with a patient-centered philosophy, we aim to exceed expectations in both clinical outcomes and service quality.
Services
Preventive Dentistry Children's Dentistry Cosmetic Dentistry Restorative Dentistry Orthodontics Root Canal Therapy TMJ/TMD Treatment Sleep Apnea Solutions Oral Surgery Periodontics
Details
  • Year established: 1996
Highlights and features
  • We offer 29 years of experience serving the Roanoke Valley community.
  • Our three convenient locations accommodate busy family schedules.
  • We utilize advanced dental technology for safer, more comfortable procedures.
  • Our team provides personalized care with transparent communication.
  • We maintain rigorous continuing education standards for clinical excellence.
What people say
Friendly and professional Top notch service Thorough and gentle cleaning Knowledgeable and caring staff Best dental experience
Services
Preventive Dentistry
Our preventive dentistry services include comprehensive exams, professional cleanings, and oral cancer screenings. We focus on early detection of potential issues while promoting proper hygiene practices. Patients receive personalized recommendations for maintaining optimal oral health through regular visits tailored to individual risk factors.
Cosmetic Dentistry
We offer teeth whitening, porcelain veneers, and bonding to improve smile aesthetics. Our customized treatments address discoloration, chips, and alignment concerns. Advanced techniques ensure natural-looking results that boost confidence while maintaining functional dental health for long-term satisfaction.
Restorative Dentistry
Our restorative services include crowns, bridges, dentures, and implants to repair damaged or missing teeth. We use durable materials that mimic natural tooth structure for both functionality and appearance. Each treatment plan focuses on restoring oral function while preventing further dental complications.
Orthodontics
We provide traditional braces, Invisalign, and retainers to correct misaligned teeth and jaws. Proper alignment improves oral hygiene access, reduces wear on teeth, and enhances facial aesthetics. Treatment durations vary based on individual needs and chosen correction methods.
Oral Surgery
Our practice coordinates complex oral surgeries including extractions, bone grafting, and implant placement. We work with specialized surgeons to ensure safe, effective treatments for structural dental issues. Post-operative care focuses on minimizing discomfort and promoting proper healing.
People
Dr. Griffin Cross
Dentist
A Salem native with over 25 years of experience, Dr. Cross specializes in implant dentistry and has received multiple 'Top Doc' awards. He graduated from Virginia Tech and Medical College of Virginia, maintaining active membership in the International Congress of Oral Implantologists.
Dr. Lisa Lavinder
Dentist
Dr. Lavinder brings expertise in cosmetic dentistry and prosthodontics after completing a residency at Virginia Commonwealth University. A 'Best of Botetourt' awardee, she focuses on patient-centered care for all ages while maintaining active involvement in community dental outreach programs.
Dr. Adam Park
Dentist
With advanced training in sleep apnea treatment and implant dentistry, Dr. Park emphasizes gentle, family-oriented care. He graduated from Medical College of Virginia and previously operated a successful Northern Virginia practice before relocating to the Roanoke Valley.
Dr. Fred Coots III
Dentist
A Roanoke native with 25 years of local practice experience, Dr. Coots combines dental expertise with aviation mentorship. He graduated from Roanoke College and Medical College of Virginia, maintaining active participation in both dental and aviation communities.
Dr. D. Russ Villier
Dentist
Originally from Louisville, Dr. Villier provides compassionate care at our Daleville location. He earned his dental degree from the University of Louisville School of Dentistry and enjoys outdoor activities including hiking and paddling when not practicing dentistry.
Questions
What dental services do you offer for children?
We provide comprehensive pediatric dentistry including cleanings, fluoride treatments, and preventive care tailored to children's needs in a welcoming environment.
Do you accept dental insurance?
We work with most major insurance providers and will help maximize your benefits while minimizing out-of-pocket costs for dental treatments.
What options exist for emergency dental care?
While we don't offer 24/7 emergency services, we prioritize same-day appointments for urgent dental issues during regular business hours.
Are payment plans available for major dental work?
We offer flexible financing options through third-party providers to help patients access necessary treatments with manageable payment schedules.
How can I schedule a dental appointment?
Schedule through our website, call any of our three locations directly, or use our online contact form for convenient appointment booking.
Reviews (6)
Sandra Kelley
Feb 28, 2021 Report
Our entire family loved going here until they began overcharging us and constantly trying to add unnecessary treatments. We pay for the highest plan for our insurance coverage and it still would not cover a simple cleaning by an extra $45 per person. What they charged our insurance company was outrageous. I would be better off not having insurance. Dr Coots is only looking for the money and he will try to talk you into extra services that are completely unwarranted. If you have senior people going to this office please accompany them and make sure they are not being advantage of. Better yet, find
Andrew Paciocco
Dec 03, 2020 Report
I've been going here for several years and I couldn't praise any office higher. I see Dr Quinn who's absolutely excellent. I'm not just getting cleanings and an occasional filling, I've had four root canals, a bridge, and an implant and I couldn't be any happier than I am with his work and the care from each hygienist I've seen. I recently had an emergency situation with my implant and was able to be seen the same day and the screw was corrected right away at no cost. I like these guys so much I even go when I don't have insurance and pay full price because it's worth it.
Norezen
Nov 19, 2019 Report
About as good a practice as you can get. I have had many visits with many dentists because I had many genetic issues with my teeth. Now I am just bad at dental hygiene. The care and quality of this dental practice is as good as I have experienced. To the point where, I think I would probably still come here even if I move 200 miles away. One thing to note, if you are needle sensitive, ask if everyone is trained to do what Dr. Williams does. I had local anesthesia without even feeling the needle as done by Dr Williams. Also Dr Ward saved one of my canine teeth. It was all kinds of messed up
Katie Gordon
Nov 17, 2019 Report
Dr. Cross and his team give amazing service! The dental hygienist, Wendy, is also amazing! This is the first dental office I'd ever gone to where I didn't get nervous or get spoken down to about flossing...because yes, I have a bad habit of not doing so. Haha Yes, they tell me I should, but they don't treat me poorly at all or make me feel ashamed or scared to come back because of it. They always make me feel comfortable, they're all easy to talk to and get along with, and they answer all questions I throw their way. I've been going to them for three yrs now, and I have zero complaints. ^_^ I highly
Kayla
Oct 12, 2019 Report
I have had some horrifying experiences with dentists prior to coming to see this office. I was anxious and didn't want to go. BUT I am so grateful I did. I had the pleasure of seeing Dr. Quinn and he was clear about my x-rays and what steps needed to be taken. Answered all of my questions. His hygienist was amazing as well. Their office took exceptional care of me over the phone and everyone took into account my insurance and income when making treatment decisions. I still have a few more appointments coming up but I'm much more at ease thanks to Dr. Quinn and their phenomenal team.
Sassafras Flats
Feb 02, 2019 Report
I have been using this dentistry office for the last ~6 years since moving to Roanoke. I've used them for my bi-yearly cleanings, a couple root canals, and cavity repairs. The staff and providers are friendly people. The office is nicely decorated and pleasant. And I think I am a pretty easy going person who doesn't write a bad review lightly.
However, there are several major issues that have finally pushed me over the edge and forced me to seek a new dentistry clinic. These are all problems that I have experienced over and over again over the last 6 years and clearly not a "one time thing."