Asenka Interactive is an award-winning digital marketing agency that exists to help clients position themselves for success and gives them the tools to measure the results. We facilitate sophisticated learning processes that define our clients' unique market position and lay the groundwork for the most accurate and effective campaigns.
We don't stop there though, we have developed a range of measurement tools and practices that provide ongoing, easy to understand "scorecards" on all your marketing efforts. The concepts of marketing transcend media. Websites, postcards, email, inbound, social, apps., they are all just tools used to communicate a message.
We don't stop there though, we have developed a range of measurement tools and practices that provide ongoing, easy to understand "scorecards" on all your marketing efforts. The concepts of marketing transcend media. Websites, postcards, email, inbound, social, apps., they are all just tools used to communicate a message.
Services
Our Approach
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Since it's inception, Asenka Interactive has been committed to beginning each project with a strategy. Small projects may need less strategic input, whereas a brand repositioning may be more intensive. Beginning with a strategy born from an objective process will result in an effective, validated market position and provide a critical measuring rod by which to evaluate the rest of the program.
Team
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We've got a core team of of talented experts diversified in key areas to support the ongoing marketing needs of our customers. We're also pretty friendly folks excited to help your company move to where it needs to. Coming up through the ranks of Direct Mail, Publishing and Traditional Advertising agencies, Brian got a feel for process, the goods and bads and took it all in for about 10 years.
Marketing Services
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We look at marketing tactics in 3 key phases. Awareness, Action and Advocacy. The goal of this process is to take a prospect that has never heard of the company, and turn them into someone who is such a fan that they consistently send new prospects your way. Action focuses on the specific thing you need a prospect to do to move them down your sales path.
CMO Advisory services
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Because we are advisors first, we understand the components necessary for a successful marketing campaign. If you have in-house teams or other providers producing your campaigns, we can support you as an internal CMO would, defining strategy and goals, managing your team, and measuring your results and budgets.
Our Work
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We don't mean to be snooty about this, but a logo is not a brand. A logo is part of a brand. A complete brand consists of 4 elements: Company Name, Brand Mark (logo), Service Descriptor, Value Proposition (Tagline). Only with a complete brand can new prospects understand your unique position, as they consider doing business with you.
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