Business Details
13 Years
experience
Inbound Lead Generation That Delivers Measurable Results
321 Web Marketing was founded in 2013 to transform digital marketing through data-driven strategies. Our approach prioritizes measurable outcomes over superficial design, focusing on analytics, experimentation, and long-term performance. We specialize in SEO architecture, keyword targeting, marketing automation, and conversion tracking, aligning tactics with evolving search algorithms and user behavior. Our team combines expertise from diverse fields like physics, psychology, and communications to deliver structured, test-based strategies.We function as an extension of clients' marketing teams, offering transparency, consistency, and a clear path to ROI through monthly reporting and quarterly strategy sessions. Our proprietary tools, including lead tracking and real-time metrics, ensure campaigns remain scalable and performance-focused.
Services
Inbound Lead Strategy
Search Engine Optimization
Google Ads Management
WordPress Optimization
Generative Engine Optimization
Details
- Year established: 2013
Highlights and features
- We guarantee ROI within 12 months of campaign launch.
- Our team includes specialists with backgrounds in analytics and technical fields.
- We provide full-funnel strategies aligned with business goals.
- Monthly reporting and quarterly strategy sessions ensure transparency.
- Proprietary tools track leads from first click to appointment booking.
What people say
Knowledgeable, efficient, and effective
Steady rise in leads
Sleek website design
Increased search engine leads
Phenomenal at what they do
Services
Inbound Lead Strategy
Our inbound lead strategy transforms website traffic into qualified leads through data-driven frameworks. We focus on measurable outcomes by aligning campaigns with business goals, using proven formulas to ensure predictable lead generation. This approach includes continuous optimization and benchmarking to maintain performance.
Search Engine Optimization
Our SEO services enhance online visibility through technical optimization, keyword targeting, and content strategy. We focus on Google's evolving algorithms and user behavior patterns to improve rankings, drive organic traffic, and increase conversions for long-term digital growth.
Google Ads Management
Our Google Ads management optimizes pay-per-click campaigns for maximum ROI. We employ conversion-focused strategies, benchmarking, and continuous testing to ensure ad spend generates qualified leads while maintaining cost efficiency.
WordPress Optimization
We optimize WordPress sites for speed, security, and conversion performance. Our custom tools and themes improve technical infrastructure while maintaining SEO best practices to support lead generation and user experience.
Generative Engine Optimization
Our GEO services optimize content for AI-driven search platforms. We structure content to appear in AI-generated answers and Google's AI Overviews, ensuring visibility in evolving search landscapes through technical content frameworks.
People
Jonathan Gessert
Chief Executive Officer
Jonathan leads 321 Web Marketing with a focus on data-driven marketing strategies. He brings extensive experience in digital transformation and has guided the company's growth since its founding in 2013.
Anthony Andreatos
Chief Operating Officer
Anthony oversees operations at 321 Web Marketing, ensuring efficient delivery of marketing solutions. He brings strategic leadership to client engagements and internal processes across digital marketing campaigns.
Briley Brind'Amour
Director, Project Management
Briley manages project execution at 321 Web Marketing, coordinating teams to deliver campaigns on time and within scope. She ensures alignment between client objectives and marketing strategies.
Alex Zarpas
Director, Business Development
Alex leads business development efforts, connecting with organizations seeking digital marketing solutions. He communicates the value of 321's data-driven approach to lead generation and campaign optimization.
Laura Sejas
Director, Digital Marketing
Laura directs digital marketing initiatives, combining analytics and creativity to develop effective campaigns. She specializes in aligning marketing strategies with business growth objectives across various industries.
Questions
What industries do you specialize in?
We specialize in IT, cybersecurity, insurance, healthcare, legal, and contractor firms, tailoring strategies to each industry's unique requirements and benchmarks.
Do you guarantee results?
We guarantee ROI within 12 months of campaign launch, with lead tracking from first interaction to appointment booking to ensure measurable outcomes.
What tools do you use?
We use proprietary tools including 321leadtracker.io for lead tracking, real-time metrics dashboards, content portals, and custom WordPress optimization tools developed in-house.
How do you measure success?
We measure success through monthly reporting on key metrics like cost-per-lead, lead volume, conversion rates, and revenue attribution aligned with client-defined benchmarks.
What makes your approach different?
Our approach differs through data-first thinking, full-funnel strategies, and continuous optimization based on real-time performance metrics rather than conventional marketing practices.
How often do you provide updates?
We provide weekly cost-per-lead monitoring and monthly performance reports, with quarterly strategy meetings to review progress toward annual lead generation goals.
Reviews (5)
Kim Greer
Sep 29, 2021
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One of the best business decisions I ever made was to contract with 321 Web Marketing. Jonathan Gessert and his team are knowledgeable, efficient, and effective, making digital marketing goals easy to achieve and helping businesses stand out. They are incredibly responsive, amiable, and reliable. They take the time to understand your business in order to provide solutions that not only fit your industry, but also align with your individual corporate culture.
Joey Lynch-Flohr
Dec 03, 2019
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I use 321 Web Marketing for my business. They are absolutely great to work with. Very responsive, and they have been able to assist me with whatever need I may have. They do exactly what they say they will do, when they say they will do it. I can't recommend them enough.
The Last Well
Jul 28, 2019
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321 is an incredible group to work with! Our initial meetings were very thorough, and they have been extremely responsive throughout the process of web design, edits/management, and also special projects. We quickly saw an increase in web traffic, and recommend 321 Web Marketing to any size business!
Amy Curtis
Jun 07, 2019
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The team at 321 Web Marketing was extremely responsive and professional. They made excellent suggestions and were very flexible and easy to work with. It was a real pleasure to work with a group of people who are so enthusiastic and knowledgeable about their industry.
Alec Roberts
Aug 26, 2018
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I can't say it enough, Jonathan ans his team have gone above and beyond since day one to accommodate our needs and meet our goals. I run a specialty insurance brokerage based in LA and once we found 321 we never looked back. We're a little over 6 months into our relationship and couldn't be happier with the results, whether it's the blog posts, web design and analytics, overall SEO and everything in between, 321's team has consistently been delivering effective and accurate results. Would recommend to anyone!
