
Our Founder created LORAC Marketing after building his own local Service Company into a million dollar operation after Hurricane Katrina in 2005 without the use of the old traditional marketing concepts from the 20th century. Because of that success and the void in the marketing industry to help small businesses (revenues under (1) one million per year), LORAC Marketing was created.
In the new arena of marketing in the 21st century there are a wide array of options, but they are usually outside of the reach of the small business operator's budget.
In the new arena of marketing in the 21st century there are a wide array of options, but they are usually outside of the reach of the small business operator's budget.
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Every business needs a website. More than 90% of U.S. consumers have searched for businesses online with their computer or mobile device. Having a website has become essential, the foundation upon which your business will rely for years to come. Modern marketing is all about making sure that your brand, products, and services are easy for potential customers to find, and many of the tools that help direct people are online.
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Online reviews have created a new form of marketing and communication that bridges the gap between simple word-of-mouth and a viral form of feedback that can move virtual mountains for a business. The importance of online reviews for businesses is truly mind boggling; from an increase in brand awareness, to an increase in customer retention and loyalty, to an overall increases in profit.
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