Strategic Realty

Business Details

18 Years

experience

Your Trusted Central Oregon Real Estate Partner

Strategic Realty is a premier real estate brokerage serving Central Oregon since 2008. Founded on principles of integrity, innovation, and client-centered service, we specialize in residential, commercial, industrial, agricultural, and investment real estate across Bend, Redmond, Prineville, Madras, La Pine, and surrounding areas. Our team of experienced brokers combines deep local market knowledge with data-driven strategies to deliver exceptional results for homebuyers, sellers, investors, and developers. We have built a reputation for personalized service, expert market analysis, and seamless transaction management, with a focus on helping clients achieve their property goals. Our full-service approach includes strategic pricing, targeted marketing, and negotiation expertise for both buyers and sellers.

As a locally owned and operated brokerage, we actively support Central Oregon communities through partnerships with local businesses and charitable initiatives. Our commitment to innovation drives our use of cutting-edge digital marketing tools and interactive property search platforms directly integrated with MLS listings for real-time market updates. Whether clients are purchasing a first home, selling a commercial property, or exploring investment opportunities, Strategic Realty provides the local expertise and professional guidance needed to navigate complex real estate transactions confidently.

Services

Residential Real Estate Commercial Properties Agricultural Land Sales Investment Properties Distressed Real Estate

Details

Year established: 2008

Highlights and features

Our brokers have in-depth knowledge of Bend, Redmond, and Prineville real estate markets.
We use cutting-edge digital marketing and data-driven pricing strategies for optimal results.
We provide full-service representation for residential, commercial, industrial, and agricultural properties.
Our team prioritizes personalized service with direct access to principal brokers.
We maintain a community-driven approach supporting local businesses and initiatives.

What people say

Exceptional local knowledge Professional transaction management Effective marketing strategies Personalized buyer/seller guidance Community-focused approach

Website

Update Listing

Services

Residential Real Estate

We specialize in residential property transactions across Central Oregon, helping buyers find dream homes and sellers achieve optimal sale prices through strategic marketing and expert negotiation. Our services include property valuation, mortgage guidance, and transaction management. With deep market knowledge in Bend, Redmond, and Prineville, we ensure seamless buying and selling experiences for clients.

Commercial Properties

Our commercial real estate division handles office spaces, retail locations, industrial warehouses, and investment properties with comprehensive services including site selection, lease negotiation, and market analysis. We represent both landlords and tenants while maintaining strict conflict-of-interest policies. Our brokers provide tailored solutions for commercial property needs across Central Oregon.

Agricultural Land Sales

Specializing in rural real estate, we facilitate farm, ranch, and large parcel transactions considering complex factors like water rights and zoning regulations. Our team provides market analysis and connects buyers/sellers with agricultural industry specialists. We maintain expertise in Central Oregon's unique rural property landscape and land-use considerations.

Investment Properties

We assist investors in identifying high-growth opportunities, conducting feasibility studies, and managing development projects across residential and commercial sectors. Our services include opportunity zone analysis, cap-rate calculations, and portfolio strategy development. We help clients maximize returns through data-driven investment decisions in Bend, Redmond, and Prineville markets.

Distressed Real Estate

Our team manages distressed property transactions including short sales, bank-owned properties, and REO acquisitions. We work with financial institutions and property owners to resolve complex situations through strategic negotiation and market positioning. We specialize in turning challenging real estate circumstances into successful outcomes for all parties involved in Central Oregon markets.

People

Catherine Emert

Principal Broker

Principal Broker with Strategic Realty since 2008, Catherine brings extensive Central Oregon market expertise and holds broker license #201221652. She focuses on residential and commercial transactions.

Melissa Feroglia

Principal Broker

Principal Broker with license #200212186, Melissa offers deep experience in Central Oregon real estate and provides expert guidance for complex property transactions.

Kerry O'Neal

Principal Broker

As Principal Broker with license #981000098, Kerry specializes in commercial and investment properties while maintaining 20+ years of local real estate expertise.

Questions

What real estate services do you offer in Central Oregon?

We provide residential, commercial, agricultural, industrial, and investment property services across Bend, Redmond, Prineville, Madras, La Pine, and surrounding Central Oregon communities.

How do you help sellers maximize property value?

Our team uses data-driven pricing, professional photography, targeted marketing campaigns, and strategic negotiation to ensure competitive positioning and optimal returns for property sellers.

Can you assist with commercial property investments?

Yes, our commercial team handles acquisitions, leasing, dispositions, and development opportunities with specialized expertise in industrial, retail, office, and mixed-use properties.

Do you work with first-time homebuyers?

Absolutely. We provide mortgage pre-approval guidance, personalized property searches, and educational resources to help first-time buyers navigate the home purchasing process confidently.

What markets do you serve beyond Bend?

In addition to Bend, we serve Redmond, Prineville, Sisters, Madras, La Pine, and other Central Oregon communities with comprehensive real estate services for buyers and sellers.

Reviews (5)

Write a Review

Chelsea Lodge

Sep 19, 2020 Report

Some of the kindest people I have ever met. Catherine and Kerry truly go above and beyond. I would refer anyone to them in a heartbeat, and rest assured knowing they were in the best of hands. Thank you, Strategic!

Rod Adams

Jul 05, 2019 Report

Absolutely wonderful people. Top notch! Just within the short time of my listing and sale of my home, I consider Andrew and Catherine dear friends. Very professional, on point, and detail oriented. It doesn't get much better. Thank you so much.

Amber R.

Apr 17, 2019 Report

I don't even know how to describe how comfortable Kerry made us with this whole process. He was always available and quick to respond to any questions I had (which were plenty!!!). He showed us houses in knee deep snow until 9 PM one evening, keeping the same great attitude he always has. He's very easy to talk to, and will make you feel at ease immediately. We had some challenges during the process of purchasing our home and the one person I knew had our best interest at heart and basically became our advocate was Kerry. If I could buy house after house after house, I would call

Katie H.

Jan 15, 2019 Report

Catherine, Kerry, and Martha were fantastic to work with. They showed us many homes and answered all of the questions we had as well as questions we didn't even know to ask. Their knowledge of the area was invaluable to us throughout the home buying process. We are so pleased with our new home and are very thankful for Strategic Realty's help making the process so smooth.

Aspect Board Shop

Nov 21, 2018 Report

These guys got me to and through every step of my sale and lease negotiation!! I absolutely could not have navigated this deal without them!! I cant recommend their service enough!!